FREE SEO Analyzer Tool Generate Website SEO Audit Report

The next item on the list is benchmarking your SEO performance against competitors. This is necessary because the performance of your competitors impacts your chances of achieving higher rankings for related keywords. As part of the SEO Audit, you should analyze your backlink profile and identify any toxic links that might impact your rankings. They help Google determine the content of the page it’s crawling, and are two of the bigger factors Google takes into account when determining the order in which to rank pages.

Broken Link Checker

Making it easier for search engines to find the pages on your site is very important to your SEO. A large part of that is internal linking, meaning when you’re creating new content, you should be linking to other pages on your site within that new piece of content. Internal links make it so much easier for a search engine crawler (and people!) to find pages on your site, giving you an SEO boost. If you’re writing a blog post about financial services, and you have a page on your website listing your services, you should definitely be linking to that page. You’re helping your SEO and driving traffic to another page on your site.

• In fact, our study of 11.8 million search results found that the top result in Google has 3.8x more backlinks than pages in positions 2-10.
• Check your backlinks and their value, see competitors’ backlinks and new & lost links.
• I’m a studying Marketing Management (AP) at University College Lillebælt i Odense.
• ChatGPT is an AI assistant that can help with just about any task, not just content and marketing-related ones.
• One of the best ways to improve this metric is by building backlinks.

This can significantly BHS Links boost the ranking potential of less prominent pages and improve site navigation for both users and search engines. A critical component of any SEO audit is identifying content gaps. These gaps represent opportunities where your competitors are ranking for relevant keywords, but you aren’t. Essentially, it’s about finding keywords that align with what users are searching for and creating content that directly addresses their needs.

These are the pages you’ll want to link from (the top pages on your site related to that keyword, according to Google). We’re using Semrush for this step (the Backlink Analytics tool in particular). If there are issues with your JavaScript, Google (and potentially your users) won’t be able to see your pages properly. Rendering is one of the stages of the overall process Google uses to analyze your page content. To determine whether it should be indexed and, if so, where it should rank.

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Test form functionality on mobile, making sure fields are easy to complete, keyboard types are appropriate (numeric keypad for phone numbers, etc.), and form submission works smoothly. Review media playback on mobile devices, confirming videos and audio play correctly without causing layout issues or requiring plugins. A holistic website audit is a strategic asset for long-term SEO success. SEO.com is an award-winning SEO agency with decades of experience helping clients earn a higher return that grows their bottom line with search. From providing one-on-one SEO consulting to complete do-it-for-you SEO strategy management, our SEO specialists can help you turn the search results into a revenue driver.

SEO tools provide valuable insights into your site’s health, help identify issues, track rankings, and optimize content. Backlinks are links from an external website linking to your website. Getting links from authoritative and relevant websites will significantly boost your rankings. Focus on earning high-quality links through guest blogging, digital PR, outreach campaigns, and high-value content creation. The final check of your title tag is to make sure that it’s not duplicated across your site.

Step 5: Audit Report, Recommendations, and Ongoing SEO Plan

And whilst these sort of results might not be typical of every content audit, it does illustrate why content isn’t just something you should set live and forget about. Later on in this guide we’ll give an overview of some of the main types of SEO audit there are. But before that we’re going to take a look at some of the wider details around what SEO audits are and how you should use them. This guide gives overview of what SEO audits are, why they’re important for SEO, and the different types of SEO audit there are. Later on in the guide, I also look at what you need to consider when looking at how long they should take, and how much they should cost. This free SEO tool will inform you how many valid items it has detected for rich results and if the page has been successfully crawled.